Branding your dealership’s name onto license plates can offer several distinct advantages, both for your business and your customers:
- Increased Brand Visibility: License plates are highly visible and travel with vehicles wherever they go. By branding your dealership’s name onto license plates, you ensure that your brand is continuously exposed to a wide audience as vehicles are driven on roads and parked in various locations. This increased visibility helps to raise awareness of your dealership and can attract potential customers who may be in the market for a vehicle.
- Brand Recognition and Recall: Having your dealership’s name prominently displayed on license plates helps to reinforce brand recognition among drivers and passengers. Every time individuals see your branded license plates on the road, they are reminded of your dealership and the products and services you offer. This repeated exposure enhances brand recall and increases the likelihood that customers will think of your dealership when they’re ready to make a purchase.
- Professionalism and Credibility: Branded license plates add a touch of professionalism and credibility to vehicles sold by your dealership. Customers perceive branded license plates as a mark of quality and authenticity, signaling that the vehicle comes from a reputable dealership. This can help instill trust in potential buyers and differentiate your dealership from competitors.
- Marketing and Advertising: License plates act as mobile advertising for your dealership, effectively promoting your brand wherever vehicles bearing your plates are driven or parked. This passive form of marketing reaches a broad audience without the need for active effort or ongoing expenses. Branded license plates serve as a constant reminder of your dealership’s presence and can generate leads and inquiries from interested individuals who see your plates on the road.
- Customer Loyalty and Satisfaction: Offering branded license plates to customers as part of their vehicle purchase can enhance their overall experience and satisfaction with your dealership. Customers appreciate the added value of receiving personalised license plates that prominently feature your dealership’s name. This gesture fosters a sense of loyalty and goodwill towards your dealership, increasing the likelihood of repeat business and positive word-of-mouth referrals.
- Differentiation and Branding Opportunities: Branded license plates provide a unique opportunity to differentiate your dealership from competitors and create a distinctive brand identity. You can customise the design of the license plates to reflect your dealership’s logo, colors, and messaging, creating a cohesive brand image across all vehicles sold by your dealership. This helps to strengthen brand recognition and make your dealership stand out in the crowded automotive market.
Available branded with lip and non branded backing plates.
Sizes Available: 520mm and 440mm width.
With or without fastner kits.
Minimum order 250 plates.
Once-off setup and plates do apply.